When Is Unibet Coming to Maryland? Latest News and Betting Alternatives

Unibet will not be launching in Maryland, because the company has fully withdrawn from the U.S. sports betting market and has no plans to return.

While the brand built a strong reputation in Europe and briefly operated in a few American states, its parent company, Kindred Group, made a strategic decision to exit North America altogether.

That means Maryland bettors who search for details such as When is Unibet coming to Maryland won’t find a future launch date, bonus offer, or partnership announcement—because it simply isn’t happening.

Instead, the real conversation is about what alternatives are available right now.

In this article, we’ll break down why Unibet won’t arrive, what that means for Maryland sports fans, and which licensed sportsbooks already offer a reliable experience in the state.

Why Unibet won’t launch in Maryland

I’ve seen plenty of players expect Unibet to join Maryland because the brand has been popular in Europe and was active in a few U.S. states.

But things shifted when Unibet’s parent company, Kindred Group, decided to exit North America entirely.

The move wasn’t about Maryland’s licensing or regulations—it was a larger strategic choice to focus resources on markets where the brand was stronger.

So even though Maryland is a highly competitive and growing state for online sports betting, Unibet won’t be part of that lineup.

From what I’ve seen, once an operator officially pulls out of the U.S., the cost and effort required to re-enter make a return almost impossible—just like the situation with Unibet’s exit in Tennessee.

What “when is Unibet coming to Maryland” really means

When I hear someone ask this, what they’re really asking is whether they can still expect Unibet’s app, promotions, or betting features to arrive in the state.

The truth is that Maryland bettors will not see a launch date, sign-up bonus, or local partnership with Unibet.

If you enjoyed the platform in Europe or elsewhere, I understand the disappointment—it had a clean interface, solid betting markets, and even detailed rules like whether a header counts as a shot on Unibet.

But it’s better to think of Maryland’s current sportsbooks as the long-term alternatives rather than holding out hope for a brand that won’t return.

Alternatives for Maryland bettors now that Unibet won’t arrive

Here’s what I’ve seen Maryland players do successfully instead:

The state already has a wide selection of legal, licensed sportsbooks that are regulated by the Maryland Lottery and Gaming Control Agency.

DraftKings and FanDuel are two of the most widely used thanks to their user-friendly apps and frequent promotions.

Caesars is strong for ongoing odds boosts and reward points that tie into its casino program. BetMGM tends to attract players who like a broad menu of betting options, including props and futures.

In practice, these apps cover everything Unibet once offered and more, with the added benefit of strong customer support and deep investment in the U.S. market.

Why Unibet won’t be a surprise addition later

In my experience, some bettors still keep an eye out just in case Unibet reconsiders. But the key thing to remember is that the exit was final.

Kindred Group shut down all U.S. sportsbook operations, not just in certain states. That means there’s no hidden licensing process underway in Maryland, and no waiting list for a potential launch.

Maryland will continue to grow its roster of sportsbooks, but with different brands that are committed to competing in the American market for the long haul.

Final thoughts on Unibet and Maryland

So, when someone asks “When is Unibet coming to Maryland?” the clearest answer is: it isn’t coming at all. The brand has left the U.S., and Maryland players should focus on the platforms that are already licensed and active in the state.

In my experience, the best move is to explore the apps currently available, compare welcome offers, and see which sportsbook feels most natural to use.

That way, you’ll find a reliable option today instead of waiting on a launch that will never happen.

FAQs

When is Unibet coming to Maryland?

Unibet will not be launching in Maryland, as the operator has fully withdrawn from the U.S. sports betting market and has no plans to return.

Why did Unibet leave the U.S. market?

Unibet’s parent company, Kindred Group, made a strategic decision to exit all U.S. sportsbook operations and focus on regions where it had stronger performance.

What are the best alternatives to Unibet in Maryland?

Maryland bettors can choose from licensed sportsbooks like DraftKings, FanDuel, Caesars, and BetMGM, all of which offer competitive promotions and user-friendly apps.

Could Unibet ever return to Maryland in the future?

It is highly unlikely, as once a sportsbook officially exits the U.S. market, the cost and effort to re-enter make a comeback nearly impossible.

Is Unibet still available in other countries?

Yes, Unibet continues to operate in Europe and other international markets where it has a strong reputation and established presence.